Successful e-tail for Retail Workshop: An introduction to e-commerce for Retail Businesses

Successful e-tail for Retail Workshop:  An introduction to e-commerce for Retail Businesses

half Day Workshop – Foundation / Intermediate Level

Are you a business in the Retail sector and looking to add or improve your online sales? This workshop will help you understand  etail for Retail and move omni-channel. Etail is a sub-category of eCommerce that deals with Online Retail. Etail is exclusively related to trading of physical goods through a website with storefront such as a marketplaces. So, if you are a business selling physical goods on the high street? or looking to sell physical goods online? Then this workshop is for you.

Course Descriptor

This half day workshop will help you improve your website, generate more e-commerce and m-commerce sales, and help you stand out in a crowded online space. It also covers which platforms and options are out there and which might be right for  your business and show you how to make the most of online technologies within your business.  More importantly, you’ll have the confidence to successfully implement these changes within your website and business. This workshop will help you –

To understand e-commerce and e-tail, options and implementation strategy to maximise online sales

• Understand what e-commerce (e-tail) is
• What options are there for your business
• What makes a good website,
• How to compete online in a crowded marketplace,
• How online payment processing works
• Various online marketing channels inc. social media
• E-Commerce Best Practice

Who should attend this workshop?

This course is aimed at business owners and employees who would like to understand how to maximise e-commerce and m-commerce, marketing, engagement and sales.

This one day workshop is aimed at organisations who:

• Sell or plan to sell physical retail products from the high-street and/or online
• Are thinking about how to use e-commerce and m-commerce technologies but don’t know where to start;
• Wanting to understand how to implement and maximise revenues from e-commerce and m-commerce;
• Want to know online best practices

Why should you attend?

By the end of this workshop, you will:

• Know what makes a good website in a crowded marketplace and what you can do to stand out;
• Know Ecommerce Best Practice & Optimisation Tips for your business website;
• Understand the various Payment Options & Merchant Services available;
• Explore ways to promote / market your e-commerce website;
• Understand e-Commerce common mistakes, and implement suitable solutions
• now how to implement m-commerce and e-commerce to add value and revenue to your business