How to LinkIn and Win: LinkedIn for Business

How to LinkIn and Win: LinkedIn for Business

Half Day Workshop – Foundation Level

If your business is looking to understand how LinkedIn provides a new and exciting way to interact and engage with leads and business contacts then this course is ideal. This course is at Foundation Level therefore suitable for beginners.

Course Descriptor

LinkedIn offers businesses a whole new way of reaching and connecting with people and businesses.  This practical LinkedIn Course will assist you in increasing your online network through maximising your online connections and introductions to new prospects.  This session will cover the basic LinkedIn features and will then progress to creating a profile and how to build your business connections on LinkedIn helping you grow your business.

• What is LinkedIn
• Pros and Cons of LinkedIn
• Setup Your Account
• Maximise Your Profile
• What not to do in LinkedIn
• Introductions & Recommendations
• LinkedIn Tips

Who Should Attend?

This course is aimed at small business owners and employees who would like to make more effective use of their business’s LinkedIn presence.

• Target businesses and consumers potential customers;
• Are thinking about using LinkedIn but don’t know where to start;
• Have a new way of business networking and prospect engagement
• Thinking about new ways of marketing

Why should you attend?

By the end of this workshop, you will:

• Have an overview of the main features of LinkedIn
• Be able to setup, customise your own LinkedIn Profile
• Understand how to measure the success of your LinkedIn activity
• Have an live active LinkedIn Profile that can be found by Search Engines

Additional Information

Delegates should, if possible, bring their own laptop, phone or tablet to the course.