Vivacious Viral Videos: Video For Business Victory Workshop

Vivacious Viral Videos: Video For Business Victory Workshop

Half Day or Full Day Workshop – Foundation / Intermediate Level

If your business is looking to understand how social media, multimedia and specifically video provides a new and exciting way to engage and reach wider audiences through video and multimedia helping you and your business to increase marketing, interact and engage with prospects and customers then this course is ideal. This course is at Foundation / Intermediate Level therefore suitable for all delegates.

Course Descriptor

This practical workshop introduces how to create multimedia videos and how these videos can be used to promote and maximise you multimedia marketing of your business products or services online.  Through hands-on use, you will gain experience in how to capture new customers and engage with existing ones through a online video creation and publishing, how to upload and edit videos and, importantly, share them and then analyse performance, trends and your return on investment.

• Understand basic Video on Social Media principles and how to apply them
• Understand and use Video online for targeting business customers
• How to create and upload and edit Videos – best practice techniques
• How to use social media to share and engage audiences
• Maximising Search Engine Optimisation and linking to other social media platforms
• Understanding Video Metrics and Analytics – how to target customers and assess success

Who Should Attend?

This course is aimed at business owners and employees who would like to make more effective use of their business’ video and digital assets

• Target businesses and consumers potential customers;
• Are thinking about using Video but don’t know where to start;
• Wanting a new way of customer and prospect engagement;
• Thinking about new ways of marketing your products, services to new & existing customers

Why should you attend?

By the end of this workshop, you will:

• Have an overview of the main features of Video for Business;
• Be able to setup, customise your own Social Media video Channels;
• Understand how to measure the success of your Video Posting activity;
• Aware of tools that can be used to assist in video creation and editing;
• Have video posted on your social media channels for your business that can be found by Search Engines and customers

Additional Information

Delegates should, if possible, bring their own laptop, phone or tablet to the course.